Does 360Booth use softbox lighting?

by | Oct 21, 2022 | FAQs

Let’s talk about professional photography. There are tons of guys out there claiming to be professional photographers. That’s great news. All of them want to turn our cloth top into a softbox. They’re over-engineering it.

I’m not a fan of the softbox. One, you don’t have a trained photographer to shoot in that environment. Two, it’s a very filtered light and makes your cars look fake. That’s the worst thing you can do in an environment–to let your customers think they’re using a file photo. Our solution has very bright, very cool LED lights–cool in temperature. We have a domed, engineered diffuser over the top of them that filter out the light so that it doesn’t create shadows. It doesn’t create a softbox environment.

Can you turn this into a softbox? Hey, it’s your studio. Do as you may. Would I recommend it? No.
 

 

Why are my photos dark in a 360Booth?

by | Oct 21, 2022 | FAQs

So y’all want a 360Booth. I showed you how bright and clear the photos can be, showing the true color of the car. When we trained you and your staff, our installer trained you and displayed very brilliant, clear, bright photos, and now your photographer is taking dark ones.

Just contact us. It’s a five-minute conversation to get them back on track. In this video, I’m going to try to explain, with a camera, why the photos are dark and how to correct them.

So, here’s my camera. It’s outdated. You can’t buy it any more, but the one dial I want to show you is this dial right there. Right here. You’re able to turn it and make it bright or dark.

Let me show you this up close. Here’s the key. Whenever the camera sees the studio, it gets really dark. By turning the dial at the top, I can make my photos bright or dark. When you go to auto mode, it’s too dark and dingy. You have to simply just increase the volume, take your picture, and look at that picture. It’s that simple.

 

 

Why do some studios have dark photos?

by | Oct 21, 2022 | FAQs

You’ve done all your research, and you considered 360Booth as a solution. During your research, you came across one of my studios. We have nearly 800. I’m sure you came and found one, and you said, “Man, those photos suck!”

That doesn’t mean 360Booth sucks. It really doesn’t mean anybody sucks. Let’s be honest. If you want to blame anybody, blame me. I trained them when we delivered the studio. I offer free training for me to visit after the fact. They didn’t take us up. Maybe it’s a two-year-old studio, and they didn’t go with the camera we recommended, and they’re on to some phone app that doesn’t allow the photographer to adjust the light levels.

Let me show you how easy this is. Here I have a camera. I’m going to turn it on, and I’m going to point it to the booth. In my opinion, I think that photo is kind of dingy, and any time you pull digital photos up, that’s what it looks like. However, if you have the right solution and the right team behind you, you simply turn a dial to make it brighter, and the photo is incredibly bright. Check it out.

So, to answer your question, why are their photos dark in a 360Booth? They didn’t take the time to give us a call to correct it. Blame me. Maybe they didn’t answer our emails for follow up.

Spot one out. Let me call them. Let me get them back on track. Let’s have a little commitment to community, to help one another out.
 

 

How much room do I need to install 360Booth at my dealership?

by | Oct 21, 2022 | FAQs

How much space do you really need for a 360Booth? It’s a great question, the most asked question. Quite honestly, if space wasn’t an issue, we’d have 10,000 installed by now, but, to answer your question:

Simply fill out the “More Information” form or email to this video, and I’ll send you a schematic with three different-sized studios. Remember, 24, 26, 28–we’ll make them bigger or smaller at no extra price to you. We’ll make them shorter but no taller than ten feet.

But to answer your question “how much space,” I need a minimum of 30 feet as the vehicle drives in. I need your photographer to stand back so you make sure your car’s photos aren't in a fishbowl. There is nothing worse than looking at those distorted, ugly photos. Thirty feet is the minimum of the length. The width needs to be two feet larger than the studio. Honestly, sometimes we have them six inches from the wall.

Remember, don’t waste your time thinking about it. If you’re serious, give me a call at no obligation and no cost to you. I fly in and totally evaluate your space. We really talk about process–that’s number one–but for the space, I bring floor leveling lasers. That’s critical. I bring a laser for distance. I mark the spot, so if you choose to move forward after the fact, my installer knows exactly where to put it in.

So, how much space do you need? Minimum 30 feet of length, two feet larger than the size of the studio you pick. Contact us and I’ll send you schematics.
 

 

Why do I install 360Booth inside?

by | Oct 21, 2022 | FAQs

Can 360Booth be installed outdoors, and why not?

Honestly, nothing will happen to it. A gust of wind will push it off its track. The cloth top will get stained, but the number one reason you don’t want to go outside is that you need to increase your sales.

That’s why you’re here. You’re trying to increase your sales. You want to go indoors so you can shoot 24/7. If you don’t have the stomach to put in the process, to make sure all your cars are online 24/7, and shoot day or night indoors, putting it outside just makes the process harder.

So, no. 360Booth does not go outside. You want it inside so you have 100% of your inventory online–new and used cars, fresh trades–online 24/7, not on Friday before the weekend– 24/7.

 

 

How do you operate 360Booth?

by | Oct 21, 2022 | FAQs

Why is 360Booth so popular and successful? It’s really simple, simple, simple.

How do you operate it? Simple. You simply walk up and push it. That enables you to direct the light on the vehicle at any time and simply. By the way, there are no motors, no turntables, no failures.

Here’s how it works. You walk up to the studio, and you simply push it. This is a 28-foot studio. It’s 1000 pounds. It only takes 30 pounds of pressure to move it.