Let’s talk about professional photography. There are tons of guys out there claiming to be professional photographers. That’s great news. All of them want to turn our cloth top into a softbox. They’re over-engineering it.
I’m not a fan of the softbox. One, you don’t have a trained photographer to shoot in that environment. Two, it’s a very filtered light and makes your cars look fake. That’s the worst thing you can do in an environment–to let your customers think they’re using a file photo. Our solution has very bright, very cool LED lights–cool in temperature. We have a domed, engineered diffuser over the top of them that filter out the light so that it doesn’t create shadows. It doesn’t create a softbox environment.
Can you turn this into a softbox? Hey, it’s your studio. Do as you may. Would I recommend it? No.
