With over 1,500 studios sold across six countries, 360Booth and its exclusive “SHOOT it” camera software deliver proven professional results.
This auction in Perth, Australia, has used our system for five years, photographing over 1,000 cars per month. If it works in Perth Australia, it will work anywhere, including North America and Beyond. What are you waiting for?
This morning, I spoke with a frustrated dealer owner who shared a common issue: unreliable third-party photo vendors. Over the past month, he went through three vendors and still couldn’t get consistent, professional results.
I reminded him that his 360Booth photo studio hasn’t let him down in 6 years of ownership, and then I introduced him to our latest innovation. SHOOT it ai, a smart camera specifically designed to work seamlessly with the 360Booth Studio and lighting.
When I demonstrated the camera, the detailer simply followed the system’s instructions as it zoomed, adjusted lighting dynamically, and framed each shot perfectly. The results were stunning, and the dealer was blown away.
Below are the results from a detailer with under 10 minutes of demonstration.
A General Manager once told me, “Price sells cars.” While price is undeniably important, in today’s digital age, this mindset misses a key component:
Online presentation, especially photos. With 90% of car shoppers starting their journey online, your vehicle’s photos are often the first and sometimes only chance to make a strong impression.
Photos Drive Engagement:
Listings with high-quality images get 48% more clicks compared to those with low-quality visuals (AutoTrader).
Visuals Build Trust:
Professional photos make vehicles appear more valuable and trustworthy. Buyers are even willing to pay up to $1,000 more for a car that looks appealing online (Edmunds).
Better Photos, More Time Spent: Buyers spend 3x more time on listings with high-quality images, according to Cars.com.
In a crowded online marketplace, great photos help your inventory stand out. A CarsDirect study found that listings with professional images generate 30% more inquiries than those with basic or poor-quality photos.
Additionally, high-quality visuals create an emotional connection with buyers, something price alone can’t achieve. As Harvard research shows, 93% of consumers base purchase decisions on visual appeal.
A 2022 case study compared two dealerships:
Dealer A used 5 low-quality images per listing.
Dealer B showcased 15+ high-quality, professional photos.
Dealer B saw a 25% increase in sales conversions and 40% higher click-through rates. The difference? Better photos made buyers stop, look, and act.
While price gets attention, it’s high-quality photos that sell cars in today’s online world. Great visuals create trust, drive engagement, and make your inventory stand out. If you’re not investing in professional photos, you’re leaving money and customers on the table.
Want to boost your sales? Start with better photos in a 360Booth®.
In today’s fast-paced digital age, the automotive industry is constantly evolving. To stay competitive, and out sell while growing market share dealerships must embrace innovative technologies that enhance the customer experience and streamline operations. One such technology that offers a significant return on investment (ROI) is a 360Booth vehicle photo studio.
Now in our 11 year with over 1,500 sold in 6 countries 360Booths are designed with durability and longevity in mind. Constructed from high-quality tubular powder coated Steel, these studios are built to withstand the rigors of daily use and Beyond. Their robust and simplistic minimizes the risk of damage and ensures consistent performance over the years.
Furthermore, 360Booths require practically no maintenance. This translates to reduce no downtime and lower operational costs. Dealerships can enjoy years of uninterrupted use, maximizing their investment and minimizing the need for costly repairs, replacements parts or failing motors in turntables.
By automating the vehicle photography process, 360Booths studios significantly increase efficiency and productivity.
Investing in a 360Booth offers a significant return on investment through:
In conclusion, a 360Booth is not just a piece of equipment, it’s a long-term investment in the future of your dealership. With its durability, reliability, and efficiency-enhancing capabilities, a 360Booth vehicle photo studio will continue to provide value for years to come. By embracing this innovative technology, dealerships can enhance the customer experience, streamline operations, and gain a significant competitive advantage in the ever-evolving automotive market.
This research analyzes the impact of inclement weather on vehicle sales by examining the disruption to photography workflows caused by recent winter storms in the central United States. The study highlights the advantages of 360Booth photo studios, which enable uninterrupted vehicle photography operations regardless of weather conditions.
Data CollectionEstimated number of dealerships affected by the winter storm in 11 states. Estimated number of dealerships within those states utilizing 360Booth studios 290. Estimated number of dealerships without 360 Booth studios (estimated based on market penetration and affected states). Estimated number of vehicles per dealership requiring photography after the storm (average of 30-60 vehicles). making it nearly impossible to catch up. Ask yourself what that costs you in sales?
Calculated the potential number of dealerships impacted by photography delays due to the storm. Estimated the potential number of vehicles that remained unphotographed during the storm. Analyzed the potential impact on sales revenue based on the number of unphotographed vehicles and industry average sales conversion rates.
Significant Disruption:
The winter storm significantly disrupted vehicle photography operations for a large number of dealerships, resulting in a backlog of unphotographed vehicles.
360Booth Advantage:
Dealerships equipped with 360Booth studios were able to maintain uninterrupted photography operations, minimizing the impact of the storm on their sales processes.
Lost Sales Potential:
The inability to photograph vehicles promptly due to inclement weather can lead to significant delays in listing vehicles online, potentially resulting in lost sales opportunities.
The Importance of Uninterrupted Workflow:
Consistent and timely vehicle photography is crucial for maintaining sales. 3 to 4 days of not photographing inventory cost major disruptions in sales.
The 360Booth Advantage:
360Booth studios provide a weather-independent solution for vehicle photography, ensuring uninterrupted operations and minimizing the risks associated with weather delays.
Value of Expertise:
360Booth offers extensive industry knowledge and support, including training and guidance on efficient photography processes, further enhancing the value proposition for dealerships.
Conclusion:
This analysis demonstrates the significant impact of inclement weather on vehicle sales due to disruptions in photography workflows. 360Booth studios offer a valuable solution by enabling dealerships to maintain uninterrupted operations, mitigate the risks associated with weather delays, and ultimately drive sales growth.
