Every studio vendor promises speed, quality and low cost. Five questions get to the facts. Ask every vendor the same ones and get the answers in writing.
For a side-by-side look at the options, see The Dealer Photo Scorecard.
FAQ
Do I own the studio?
A studio you buy is an asset. Rentals and per-VIN fees grow with your volume and never end.
What happens when a motor fails?
Turntables and motorized rigs are failure points. When they stop, photography stops. The 360Booth studio keeps the car stationary, with no powered turntable in the floor. See 1,700+ Studios and Zero Motors.
How long does a complete set take?
Ask for the full VDP set: exterior stills, exterior 360, interior photos and interior 360. A single spin time doesn’t tell you that.
Are the photos real?
A real studio photographs the actual car under controlled light on a real floor. Nothing is cut out and pasted onto a fake background.
Can you show me your filing date?
The 360Booth design was finished in 2012. The patent was filed in 2014 and granted in 2015. Autoexact has photographed dealer inventory since June 1997. Full timeline: Dates Don’t Lie.
Related Reading:
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Cadillac Dealer Photo Sequencing With SHOOTit AI
Cadillac photo sets can call for a specific presentation order. SHOOTit AI guides capture around the studio’s lighting and speed, then places the views into the store’s configured sequence on Save.
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Porsche Photography Should Not Be a Memory Game
Porsche requires a specific presentation order for inventory photos. SHOOTit AI lets staff shoot in the fastest order for the studio, then arranges the set into Porsche’s required sequence on save.
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Real Studio vs. Fake Background vs. Lot vs. Turntable: The Dealer Photo Scorecard
Four ways to photograph inventory, scored on what a buyer actually sees. A real studio is the only one that wins every row.
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You Took a Fabulous Photo. Then a Crooked Paper Floor Mat Stole It.
Perfect light, perfect angle, perfect car, and a wrinkled paper floor mat sitting crooked in the footwell. It’s the brightest thing in the shot, and it’s the first thing a buyer sees.
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Why 360Booth Photo Studios Beat AI Backgrounds
An AI background swaps what’s behind the car. A 360Booth studio photographs the car in a real room, on a real floor, with nothing pasted in.
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What a Winter of Outdoor Photos Costs a 250-Car Store: $93,000 to $186,000
A 250-car-a-month store that shoots outside loses 30 to 60 winter shooting days. Here is the math on floorplan interest, aging markdowns and walked deals: $93,000 to $186,000 a winter.
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Winter Is Photo Studio Season
Early sunsets, a wet El Niño forecast for the South and East, snow in the North and glare on the clear days. Winter hands dealers four photo problems at once. Here’s why November through February is photo studio season.
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What If the Sun Is Your Real Photo Manager, and It Just Cut Your Shift by an Hour?
Clocks fall back Sunday, and sunset drops before 5 p.m. across much of the country. Every car that finishes recon late now waits a day for photos, or gets shot in bad light.
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What If Every Scratch You Didn’t Photograph Looks Like a Scratch You Hid?
Shoppers already expect you to hide something. New survey data says hidden damage is their top fear, so a gallery that skips the flaws looks like proof. Show the real car.
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3 Dealer Photo Mistakes Buyers Notice. None of Them Need a Better Camera.
A warning light on the dash, every car shot from a different distance and the side shot that never got taken. Here are the three dealer photo mistakes buyers notice most, and how to fix each one without buying a new camera.
